Tim O'Reilly
2004-01-26 20:37:16 UTC
In a number of talks over the past few years, I've lamented the fact
that MapQuest has never figured out how to become a platform. I
thought I'd repeat that lament as part of my keynote at our upcoming
Emerging Technology Conference (http://conferences.oreilly.com/etech).
(the talk will focus on my technology wishlist.)
But I'd like to give my skeletal thoughts a bit more meat, and I figure
you guys are the right folks to ask for ideas on how to flesh things
out.
Here's my premise:
- All of the "killer apps" of the first generation web (Google, Amazon,
EBay,) except for MapQuest have started down the path of turning
themselves into platforms, rather than just applications -- except
MapQuest and its imitators.
- What's more, Google, Amazon and EBay all leverage the behavior that
Clay Shirky outlined (I think this was in his talk Listening to Napster
but I can't find it in the published paper), namely, that the system is
architected in such a way users build the database as a side effect of
their individual "selfish" pursuits, rather than being paid or
volunteering. It's a bit more of a stretch with google, but you can
argue that pagerank is this kind of thing. Once again, mapquest and
its imitators are the only ones left out.
- Of all the internet killer apps, MapQuest is also the only one that
didn't become dominant. (maps.yahoo.com is run by vicinity, after they
dumped mapquest).
So, my question for you is this:
If we were to envision a next generation, collaboratively-enhanced
version of MapQuest, or Maps.yahoo.com, or mapinfo, how might we do it?
What features would lead people to naturally annotate maps?
What hacker work has already been done in this area? (I know there's
been some stuff naming cell towers so you can set alerts on them in
your phone, and there was the whole virtual london kind of thing) but
if we were really to brainstorm an ideal service that made it easy to
extend with the kind of rich commentary and added value that you see in
Amazon and EBay, what would it look like, and who's doing interesting
prototypes.
Thanks for your help.
------------------------------------------------------------------------
---------------
Tim O'Reilly @ O'Reilly & Associates, Inc.
1005 Gravenstein Highway North, Sebastopol, CA 95472
707-827-7000
http://www.oreilly.com (company), http://tim.oreilly.com (personal)
that MapQuest has never figured out how to become a platform. I
thought I'd repeat that lament as part of my keynote at our upcoming
Emerging Technology Conference (http://conferences.oreilly.com/etech).
(the talk will focus on my technology wishlist.)
But I'd like to give my skeletal thoughts a bit more meat, and I figure
you guys are the right folks to ask for ideas on how to flesh things
out.
Here's my premise:
- All of the "killer apps" of the first generation web (Google, Amazon,
EBay,) except for MapQuest have started down the path of turning
themselves into platforms, rather than just applications -- except
MapQuest and its imitators.
- What's more, Google, Amazon and EBay all leverage the behavior that
Clay Shirky outlined (I think this was in his talk Listening to Napster
but I can't find it in the published paper), namely, that the system is
architected in such a way users build the database as a side effect of
their individual "selfish" pursuits, rather than being paid or
volunteering. It's a bit more of a stretch with google, but you can
argue that pagerank is this kind of thing. Once again, mapquest and
its imitators are the only ones left out.
- Of all the internet killer apps, MapQuest is also the only one that
didn't become dominant. (maps.yahoo.com is run by vicinity, after they
dumped mapquest).
So, my question for you is this:
If we were to envision a next generation, collaboratively-enhanced
version of MapQuest, or Maps.yahoo.com, or mapinfo, how might we do it?
What features would lead people to naturally annotate maps?
What hacker work has already been done in this area? (I know there's
been some stuff naming cell towers so you can set alerts on them in
your phone, and there was the whole virtual london kind of thing) but
if we were really to brainstorm an ideal service that made it easy to
extend with the kind of rich commentary and added value that you see in
Amazon and EBay, what would it look like, and who's doing interesting
prototypes.
Thanks for your help.
------------------------------------------------------------------------
---------------
Tim O'Reilly @ O'Reilly & Associates, Inc.
1005 Gravenstein Highway North, Sebastopol, CA 95472
707-827-7000
http://www.oreilly.com (company), http://tim.oreilly.com (personal)