Pamela
2018-12-05 23:04:34 UTC
I guess we knew this all along. Here are extracts from the article:
It is "very likely" that the UK voted for Brexit because of illegal
overspending by the Vote Leave campaign, according to an Oxford
professor's evidence to the High Court.
An exhaustive analysis of the campaigns digital strategy concludes
it reached "tens of millions of people" in its last crucial days,
after its spending limit had been breached enough to change the
outcome.
"A swing of just 634,751 people would have been enough to secure
victory for Remain. Given the scale of the online advertising
achieved with the excess spending, combined with conservative
estimates on voter modelling, I estimate that Vote Leave converted
the voting intentions of over 800,000 voters in the final days of the
campaign as a result of the overspend."
It points out that the Remain campaign was forced to stop its digital
advertising on the last day of the June 2016 campaign because it had
reached its spending limit. In contrast, Vote Leave carried on,
despite busting its limit two days before the vote and was later
found by the Electoral Commission to have broken the law.
https://www.independent.co.uk/news/uk/politics/vote-leave-referendum-over
spending-high-court-brexit-legal-challenge-void-oxford-professor-a8668771
.html
It is "very likely" that the UK voted for Brexit because of illegal
overspending by the Vote Leave campaign, according to an Oxford
professor's evidence to the High Court.
An exhaustive analysis of the campaigns digital strategy concludes
it reached "tens of millions of people" in its last crucial days,
after its spending limit had been breached enough to change the
outcome.
"A swing of just 634,751 people would have been enough to secure
victory for Remain. Given the scale of the online advertising
achieved with the excess spending, combined with conservative
estimates on voter modelling, I estimate that Vote Leave converted
the voting intentions of over 800,000 voters in the final days of the
campaign as a result of the overspend."
It points out that the Remain campaign was forced to stop its digital
advertising on the last day of the June 2016 campaign because it had
reached its spending limit. In contrast, Vote Leave carried on,
despite busting its limit two days before the vote and was later
found by the Electoral Commission to have broken the law.
https://www.independent.co.uk/news/uk/politics/vote-leave-referendum-over
spending-high-court-brexit-legal-challenge-void-oxford-professor-a8668771
.html